IMPRESSION EVALUATION OF PRODUCT DESIGN USING VISUAL IMAGES -COMPARISON WITH DESIGN MOTIF AND USER'S IMPRESSION — Miyong

Evaluation is the systematic determination of the value, merit, worth, and significance of something or someone. In the design field, an evaluating method is no less important han a design methodology, because an effective evaluation is useful for both the best design and the expression of feeling by a user. The aim of this study is to examine the adaptability of an evaluation method using the visual images to evaluate the impression of a product design based on Kansei. It was compared the impression that user group received from the designed product by a designer with the visual images that a designer assumed motifs for design work, and identified the effectiveness of the design evaluation using the visual images. In this result, two designs among the three designs have the high evaluation score by the group that chosen the same images a designer and user. It proves relevance of design evaluation was thought to be matching with impression between a designer and user. It is the subjective evaluation based on the Kansei of the user to choose an image by oneself, is to express the feeling of the product for an image without using the language.